Recruiting Community-Based Dementia Patients and Caregivers in a Nonpharmacologic Randomized Trial: What Works and How Much Does It Cost?
This study evaluated the yield and cost of three recruitment strategies—direct mail, newspaper advertisements, and community outreach—for identifying and enrolling dementia caregivers into a trial testing a nonpharmacologic approach to enhancing quality of life of individuals with dementia and their caregivers. A total of 237 dyads enrolled. The total cost of recruitment was $154 per dyad, with direct mail found to be the most effective and least costly method, at $63 per dyad. That compared with newspaper ads at $224 and community outreach at $350.
Morrison K, Winter L, Gitlin N. Recruiting community-based dementia patients and caregivers in a nonpharmacologic randomized trial: What works and how much does it cost? Journal of Applied Gerontology 2016;35(7):788-800.